Over the past decade, the popularity of this unassuming slot game has been nothing short of stratospheric. Online slots providers like Lucky Cola Casino have taken advantage of a market where all the necessary components come together by chance.
Now, more and more of the world’s population is moving around with powerful smart devices that will dwarf the desktop computers of yesteryear. Combine this with fifth-generation cellular technology and unlimited data plans, and you’re perfectly positioned to lay the groundwork for the application era.
Slot games are well suited to this modern world – for example, games that are easy to learn, require only a short session and provide a distraction from the monotony of the commute. As global gambling legislation moves towards a more moderate approach – with many governments seeing the tax potential of the market – it is likely that we are only in the early stages of this trend.
USA Entertainment City
This development has been most notable in the United States. The recent repeal of PASPA 1992 initiated an overhaul of state sports betting laws, moving the decision away from the federal level. The reinterpretation of the federal Wire Act to exclude lottery and casino wagering has resulted in six states operating legal online casinos to date.
These states are Connecticut, Delaware, Michigan, Nevada, New Jersey, Pennsylvania and West Virginia, with a few more on the East Coast ready to join the medley. Progress has been slow, however, and while there are about 330 million people in the U.S., which is a huge potential market, most of them live in states where homegrown online casinos are still illegal.
As a result, many Americans will take advantage of overseas gaming sites that have been set up to embrace their customs. Thus, while revenue from slots, especially offline revenue, is not to be underestimated, there is still a significant untapped revenue stream that is currently being spent abroad.
Japan Entertainment City
The Land of the Rising Sun, as it does with so many things, has a unique perspective on the world of slots. In Japan, pinball is king, with an estimated one in ten people playing it regularly and an annual market value of about $200 billion.
The best way to describe pachinko machines is part arcade game, part gambling, and part slot machine. This pastime became popular after World War II because the country had a surplus of pachinko bearings and an entertainment sector that was eager to be filled.
Players exchange a large number of balls and load them into the pinball machine, then shoot them around the board with objects to make them fall into the cumulative prize cups. Japanese gambling laws are particularly strict, but pinball stores have found a way to circumvent this. The game’s bonuses are printed on a ticket that can then be redeemed for money in a separate building, a legal loophole that is unlikely to be resolved soon in such a lucrative market.
You’ll often hear the sounds of one of Japan’s many pachinko parlors before you even see them, as the sound of spinning machines and rattling ball bearings continues to ring out. The living room also has traditional slot machines called pachislots, however, these are not the main attraction.
UK Entertainment City
Known as fruit in the UK, or puppies if you’re in Scotland, they have a place in the UK’s pub and entertainment culture. The fruit machines first found their place on the arcades of the seaside resort promenade and soon found their way into bars and clubs across the country.
Unlike many other countries that are open to slot machines and low-strategy gambling, the UK has recently started to introduce stricter legislation on them. It’s now harder to get a permit to put them on your premises, so you’re less likely to see them popping up in the corners of bars.
But while the physical stores away from the casinos are fading from view, the online market is active and vibrant. More Brits than ever are trying their hand at online casinos, with slots being one of the biggest draws.
The rest of the world Entertainment City
On a per capita basis, smaller countries with a relatively large number of casinos and resorts registered the highest number of physical slot machines per capita; mainly Caribbean countries such as Antigua and Barbuda, St. Kitts and Nevis and the U.S. Virgin Islands, but with Australia sitting firmly in the mix. However, the most prosperous offline market is clearly Japan’s obsession with pinball, as it is deeply ingrained in the culture.
The Japanese approach has undoubtedly influenced other markets around the world, encouraging suppliers to develop new games that may not quite fit the definition of a fruit machine. At the very least, you may now find a plethora of different themes and styles of slot machines designed to appeal to new players.
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